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Sunday, August 10, 2014

One year later in Wheels

Alwyn Viljoen in the BMW he likes most.
Transport editor of the Wheels supplement in Afica's oldest ongoing daily, Alwyn Viljoen looks back at our first year and warns of more fun to come.

THIS is the 52nd edition of Wheels, making us one year old in newspaper speak.
To celebrate arriving at this milestone, Wheels have brokered a hefty R2 000 discount on an advanced driver training course for our readers — and one of you can win a free entry.
Note, all you young petrolheads, this is NOT that Drifting 101 course you have all been begging for. Instead, Wheels will teach drivers in their own cars how to predict and stay out of trouble in day-to-day traffic, pending monthly demand. 
(But stand by for news on that drifting course too.)
In a province bisected by the busiest highway in South Africa, inculcating safer driving habits is the least we can do.

‘Not the usual statistics and s**t’

Many readers tell us this supplement is reading like a car magazine, only about R40 cheaper and not a month out of date.
Veteran member of the Natal Jaguar and Daimler club, Mike Smith summarised it best when he said he could not believe the supplement was only a year old. “It feels like I have been reading it for ever — because there is finally something interesting to read and not the usual boring statistics and s**t about new cars,” he said.
Over the past year, these interesting topics ranged from interviews with SA’s other winner at the Dakar, to the Malawian, Ackeem Ngwenya, who re-invented the wheel to make portage by wheelbarrow easier in Africa.

The future buzzes electric

As an early adopter of electric propulsion, the pages in Wheels also reflect my belief that hybrids offer the most cost-effective transport as fuel prices keep climbing to next year’s plato of R15 a litre. (You read this horror news here first.)
Putting my money where my mouth is, I am working with Denks Motors to build a small hybrid car to race at the Kalahari Speed Week. The aim is to show driving enthusiasts we don’t HAVE to bend over that oil barrel to be shafted by every passing oil sheik and his Uncle Sam.

Winners with Wheels

Another unique feature of Wheels is that you stand a chance to win the spoils from any car launches I get to attend. Media24 policy dictate that journalists must decline or declare all gifts and at Wheels, I shamelessly ask for more gifts and then declare them for my readers, awarding these as prizes to those of you who spot the answers to my questions in the copy.
Bouquets … and the odd brick
Of course not everyone has been happy with Wheels. We would not be doing our job right if this was the case.
Still, it is a sensitive issue when a dealer threatens to sue after a frank appraisal led to cancelled orders. But it all evens out, as our positive assessments also lead to orders placed.
By far the most important compliment for the impact Wheels had in its first year was when Michael Chetty, founder of the oldest motor racing club in KZN, nominated this supplement for a mayoral award. Chetty said our support for drifting events and ghymkhanas has had a marked impact on getting more car fans to spend time and money in Msunduzi.

Mixing ink on air

In the next year, deo volente, we will work closely with Capital 104 FM, Msunduzi’s new community radio, to also share on air the latest trends on everything that has wheels, plus our correspondents’ honest appraisals of new and used cars that you’ve come to expect and trust on these pages.
Thank you for your patronage!

Learn to, like, drive with Wheels


ON September 27, Wheels aims to host an advanced drivers’ course to teach people how to predict and stay out of trouble in day-to-day traffic in their own cars.
To celebrate our first year’s existence, this full day, certified course will cost only R900.
Yep, R900, which is up to R3k less than normal. The course will be presented in Zulu and English by accredited and very experienced instructors at the historic Hesketh race track in Pietermaritzburg. Only 30 people can participate in this first course, and one of them will enter free. For a chance to win this free training, just e-mail what advanced driver’s course will not be teaching.
This competition will repeat until September 22, when the winner will be drawn and announced. Only one entry per reader!